About Us

Sioux Falls, SD + Austin, TX
Learning since 2008

Fused is a digital-first creative and marketing agency that obsesses over the relationships01 we keep with our clients.

Clients treat us like company insiders02, but we intentionally think like consumer outsiders03.

We have the ideas04 and the team05 to bring them to life.

01

Relationships – Who would have thought a business/agency arrangement based on a great relationship would result in better work!? We've known it all along, which is why we choose to only do meaningful work for good people and businesses that we care about. Bonus Points: better work means our clients make more money, and we get paid to do more work.

02

Insiders – We need to understand how our clients make a profit and the business strategies, processes, and struggles that exist in the pursuit. We want to be on a first-name basis with and a resource to our clients' employees. Ultimately, we want to be considered employees who just work from a different office. Access to breakroom snacks not negotiable.

03

Outsiders – Being too aware and embedded in the inner workings of a business can lead to peralysis by analysis, messaging that doesn't resonate with consumers, and a slough of other pitfalls. We come in as the liason, the interpreter, the intermediary – the team wired to intentionally think about all sides of the equation.

04

The Ideas – Just having a big pile of ideas based on trendy tactics to feed meaningless analytics is worthless. Being smart and disciplined enough to know which ideas make the most sense based on the data, which ideas are feasible or achievable, which ideas are most urgent and effective, and how our ideas will produce profit or efficiency is way more important. That's called purpose, baby.

05

The Team – Ideas are dead without our doers – the ones who turn the ideas into realities. We could call our people many things: craftspeople, artisans, or any other word that would describe the laser focus they have on owning their role or the ambition they have to constantly be better than yesterday. The best word we could think of is just pure, raw, talent.

The Team

Confucius say, man who hire 40-person agency with big office and ping pong table, still only get work done by 6 people who probably all work remote.

06 Small
but
Mighty
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